Article
How to prepare for a job interview in the age of AI
Recently I have interviewed many candidates for well-paid roles: managers, team leaders and advertising specialists. I have to say that with most of them, the conversations would have made sense in 2024 or 2025, but not today.
The candidates have not tried any methods of making their work more efficient beyond the most basic ones, such as a basic analysis of information and data. It is even worse than that. When I find out that they do not automate the routine, repetitive tasks in their work, I ask whether they at least have an idea of what they could make more efficient or automate in the near future. The vast majority of answers do not take into account today's technology and what it can do. They do not take into account anything I have been writing about here for years. Very often every single part of their work could be automated or made dramatically more efficient, but they do not even see that it is possible. If you already automate these things yourself, such answers come as a big surprise.
These candidates did not prepare for the interview. They did not even do the bare minimum. They did not ask an AI model, or Google, how their work could be made more efficient.
Instead, they answer: "I use AI to tell me where to click. At my previous job, the boss used more advanced tools, but we did not understand them."
Or when I ask a candidate for a management role about a hands-on approach to some area of their work, the answer is: "Yes, if it is needed, I can click the buttons myself." The candidate does not realise that this work is no longer done by clicking.
With answers like these, it is very hard to continue the conversation. I recommend that anyone preparing for a job interview should study how the role they are applying for can be automated and made more efficient. Managers should do the same for the activities they will be responsible for.
This is the most basic step. If you have not tried these things yet, you should at least know what the options are.
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